Müller Corner, one of Britain’s best loved yogurt ranges, is set to reduce sugar by up to 9% and gain a creamier texture, thanks to the discovery of a new yogurt culture.
Müller Milk & Ingredients (MMI) CEO Patrick Müller has confirmed completion of Britain’s largest ever dairy industry integration, set out his strategy for the future of the £1.7bn fresh milk, cream, butter and ingredients business, and confirmed a key executive board appointment.
Convenience stores and food service businesses are to benefit as Müller introduces FRijj with a longer lasting ambient recipe for the first time.
Commonwealth Games and World Indoor Championship gold medallist Katarina Johnson-Thompson has been confirmed as a Müller brand ambassador – completing the dairy company’s first ever athletics squad.
Müller, the UK’s seventh most picked FMCG brand , is set to boost the resurgent butter category with the launch of Müller Spreadable, its first ever branded spreadable in the UK.
Müller has published details of its ‘Next Generation’ programme for 25 Müller Direct farmers – and confirmed that it will include face time with elite athletes, as part of the company’s status as Official Supporter of British Athletics and Athletics Ireland.
Müller Milk & Ingredients has confirmed details of a new initiative designed to help British dairy farmers manage the impact of extreme farm gate milk price volatility.
A food service delivery operation supplying fresh milk and other products to 3,000 non-residential customers in England and Wales which is suffering losses of around £5m per annum, is to be reviewed by Müller Milk & Ingredients.
Müller has announced two new yogurt products as it continues to develop, manufacture and market a new generation of branded yogurt and desserts products.
Müller has achieved a 13.5% reduction in total sugar, equalling 1759 tonnes, since 2015, according to new data published by the company.
